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Building a scalable Content Strategy

by Rock Content

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Working in a digital world with new content popping up every minute, you must keep your communications up to date with your audience. No one wants to fall behind, right? 

 

Content Marketing is indispensable for brand recognition, customer education, and increasing conversions. However, an effective Content Strategy demands good constancy and consistency to bring solid results.


Byron White, founder of WriterAccess has inspired crowds with his thoughts. He will bring all this expertise and share how businesses are able to boost their marketing performance by scaling content production.

Speakers 
Byron White
Founder of WriterAccess
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Vitor Peçanha

CMO and Co-Founder
at Rock Content

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Byron White, best described as a serial entrepreneur and one of the original content marketing revolutionaries, Byron White is the founder of WriterAccess and Content Marketing Conference.  His most recent book, Content Strategy Masterclass is the definitive guide to the latest methodology and technology to achieve content marketing success. When Byron isn’t working, rare indeed, you can find him spending time with his family, experimenting with his Kalamazoo outdoor grill (you should see this thing), or golfing early in the morning!

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Vitor Peçanha is co-founder and CMO of Rock Content, a global leader in Content Marketing. The company has offices in four different countries and its blogs have more than 7 million sessions a month, generating thousands of business opportunities. He’s also a best-selling author, international speaker, and has more than 40 thousand students in his online courses.

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Need a hand?

Rock Content can provide solutions that will help you produce high quality interactive content experiences, drive revenue and make you an indispensable marketer.