Article
In 2024, expert-driven content is key to organic growth [+Data from our clients]
Carol Simões
Digital Marketing Strategist
In the last few years, several events have transformed the way we generate, consume, and interact with content—from a global pandemic to the popularization of AI. This has also been reflected in SEO, especially after the latest Google Core Update. We’ve seen strong blogs and sites losing their results significantly—including some of our clients. It was clear that traditional techniques for recovering organic traffic were no longer as effective as before, so we needed to come up with new hypotheses that addressed these changes. And so we did. In this article, we will delve into more details about the strategies used with our clients and the results we have already achieved. Keep reading!
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increase in SERP position
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These are some of the results achieved with our clients after we implemented the expert-driven content strategy. Read the full article to know more about it.
Article
AI hacks and tools to enhance human content creation
Dani Alves
Data Scientist
Humans and machines can contribute to each other in different ways to produce great content. But how can we do it in the most effective way possible? There are some aspects you need to consider, such as finding the most healthy and effective balance between AI and human content creation, how to make the best use of available resources, and most importantly, how to prevent your brand from being exposed to issues when generating AI-assisted content. This article will explore those questions and recommend a portfolio of tools to enhance your content creation with AI.
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How we humanize AI content at Rock Content: A step-by-step guide
Chris Dornellas
SEO Specialist
What if you could humanize your AI content creation while still maintaining quality and following SEO best practices? Join us on this step-by-step tour of how our work is done. In this article, our SEO specialist shows how we humanize AI content using some of our go-to tools for AI content production and editing with expert humans for the final touch. So grab your favorite drink, and let’s dive into how we merge AI efficiency with the warmth of human interaction in our everyday content creation.
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