Article
LinkedIn announces new tools to increase visibility and reach for businesses
Raphael Pires
Digital Marketer
LinkedIn has unveiled a suite of new tools to help businesses enhance their online presence and expand their reach. These tools offer features such as SEO optimization to enhance your content, the ability to select preferred content types for prominent placement in users' feeds, and the option to schedule newsletters directly on the platform. According to LinkedIn, these tools are specifically designed to help you create more compelling, easily discoverable content that engages with your audience. In this article, we'll take a closer look at these tools and explore how they can benefit your business.
Read All ContentOpens in a new window.Article
Google introduces AI-Powered Search Ads
Guilherme Rezende
Digital Marketer
Google also has some good news regarding Ads. The search giant has just announced a suite of new tools that utilize the power of artificial intelligence (AI) to optimize the performance of search ads. These tools include the ability to automatically generate assets and customer acquisition goals, which can help marketers increase the relevance of their ads, reach new audiences, and improve campaign performance. These updates are expected to be rolled out in the coming weeks. In this article, we'll take a closer look at how these new features work and provide tips on how to prepare for their arrival.
Read All ContentOpens in a new window.Article
Bing AI Search: How the new AI-integrated Search works
Germano Ferreira
Content Marketer
Microsoft Bing has published new information about how their new AI-integrated search works, including details about a technology that acts as a coordinator between the Bing website index and the "next generation GPT" underlying the new version of Bing. Although the technology is disruptive, it is far from ideal - early tests have shown some creepy results, with the AI threatening and even flirting with some beta users. There is still a long way to go for AI searches to become a practical reality, but professionals need to prepare for these disruptive changes. So, how does Bing AI Search use website content? And what do SEO professionals need to know?
Read All ContentOpens in a new window.
Early tests have shown some creepy results, with the AI threatening and even flirting with some beta users. Image: @marvinvonhagen on Twitter
Trending in pictures
Sometimes an image speaks louder than words.
What do you think?
🚀
Rock On
😍
Love
💡
Genius
⭐
Insightful
🤔
Curious
All done!
So, did you have a good time here?
Don’t forget to subscribe below to receive The Beat weekly, directly in your email. Have a great weekend and see you next week!
Get notified when we publish the next The Beat
Email address
*
Rock Content needs the contact information you provide to us to contact you about our products and services. You may unsubscribe from these communications at any time. For information on how to unsubscribe, as well as our privacy practices and commitment to protecting your privacy, please review our Privacy Policy.