The Monthly Beat | July 7, 2023

Every possible AI, everywhere, all at once. Review of March's key happenings and trends

Instagram’s CEO reveals how it’s algorithms work

Hold on to your hashtags because it's been a revealing month for social media. Instagram has shared brand new information on how its algorithms work, while TikTok has launched a guide to help you sell more in the 2023 Holiday Season. Additionally, Meta is heavily investing in its Twitter competitor. Welcome to The Beat, your new favorite marketing newsletter. Subscribe to read the full material, and also to receive a brand new issue every Friday in your inbox. The most important topics, straight to the point, for you and your brand, in an interactive experience. Sounds like a deal? Hit the button and start reading.

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Welcome to The Beat, your trusted source for the latest news and trends in marketing, content, and sales. As we embark on a fresh month, we are delighted to present a special edition providing the most important highlights from the past month. Subscribe to unlock this special material and ensure you receive forthcoming editions promptly. Thank you for joining us, and stay tuned for more exciting stories.
Giuseppe Caltabiano
VP of Marketing at Rock Content 
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Article

Instagram shares new explainer on how its Feed, Reels and Stories algorithms work

Kamila Dantas

Partner Onboarding Analyst 

Adam Mosseri, the CEO of Instagram, has recently unveiled a new video and blog post providing insights into how the Instagram algorithm operates for Stories, Feeds, Reels, and Explore. This update is like the director's cut of the original 2021 video, packed with details on ranking, shadowbanning (yikes!), account status reviews, and pro tips for growing your Instagram audience. We gathered everything you need to delve into the details shared by the Instagram CEO himself in a straight to the point article, practical for brands and marketers.
Read the full article