For more than 25 years, Robert has helped marketing leaders balance the art and science of marketing. Over the last ten years, Robert and his firm The Content Advisory have worked with more than 500 companies, including 15 of the Fortune 100. Robert has served as the Chief Strategy Advisor of The Content Marketing Institute since its launch in 2010. Robert is the author of three best-selling books on marketing and content strategy, and the co-host of the popular marketing podcast PNR’s This Old Marketing, which has been downloaded more than two million times in 150 countries.

"Malu" is Director of Consulting at Rock Content. She is a digital marketing strategist experienced in helping companies grow through a more customer-centric approach. She is passionate about leveraging technology to change how businesses connect to customers.