Paul Roetzer is founder and CEO of PR 20/20 and Marketing Artificial Intelligence Institute; author of The Marketing Performance Blueprint (Wiley, 2014) and The Marketing Agency Blueprint (Wiley, 2012); and the creator of the Marketing Artificial Intelligence Conference (MAICON) and AI Academy for Marketers.

As a speaker, he's focused on making artificial intelligence approachable and actionable, and helping change agents drive transformation through marketing talent, technology and strategy. A graduate of Ohio University’s E.W. Scripps School of Journalism, Roetzer has consulted for hundreds of organizations, from startups to Fortune 500 companies.

Stephanie is a senior marketing and content strategist with 13 years of experience in the B2B sector, primarily on software and professional services.
At Rock Content, Stephanie Mansueto oversees the Content Strategy program as well as the Creative Services team that delivers interactive content to enterprise-level organizations. Stephanie has worked as a Lead Content Strategist for several enterprise site redesigns as well as worked with companies on their marketing and content strategies.