Fernando Angulo,
Senior Market Research Manager at Semrush
Vitor Peçanha,
CMO and Co-Founder
at Rock Content
Senior Market Research Manager at Semrush
Fernando Angulo has been with Semrush since the beginning of the company's marketing efforts and has built its all-star marketing team. Being one of the most recognised faces of the brand, Fernando is speaking at 50+ top conferences worldwide each year. Fernando specializes in B2B search marketing, e-commerce, influence marketing and trained marketing teams of companies such as Expedia, T-mobile, Prestashop and Bing.
CMO and Co-Founder at Rock Content
Vitor Peçanha is co-founder and CMO of Rock Content, a global leader in Content Marketing. The company has offices in four different countries and its blogs have more than 7 million sessions a month, generating thousands of business opportunities. He’s also a best-selling author, international speaker, and has more than 40 thousand students in his online courses.
Content Marketing has evolved so much through the years, proving its consistency, effectiveness, and most importantly, that customers are more mindful and selective than ever before
Fernando Angulo, Senior Market Research Manager at Semrush, will guide you through how Content Marketing has raised its level of accuracy, relevance, entertainment, privacy, safety in 2022, and how you can follow this!
Let’s talk about:
♫
The relevance and accuracy of content, from the top to the bottom of the funnel
♫
Interactivity and hyper-personalization
♫
Data gathering
♫
Formats and sizes alternatives of content
♫
GDPR compliance
♫
Core web vitals, and more!
Fernando Angulo
Senior Market Research Manager at Semrush
Vitor Peçanha,
CMO and Co-Founder
at Rock Content
Senior Market Research Manager at Semrush
Fernando Angulo has been with Semrush since the beginning of the company's marketing efforts and has built its all-star marketing team. Being one of the most recognised faces of the brand, Fernando is speaking at 50+ top conferences worldwide each year. Fernando specializes in B2B search marketing, e-commerce, influence marketing and trained marketing teams of companies such as Expedia, T-mobile, Prestashop and Bing.
CMO and Co-Founder at Rock Content
Vitor Peçanha is co-founder and CMO of Rock Content, a global leader in Content Marketing. The company has offices in four different countries and its blogs have more than 7 million sessions a month, generating thousands of business opportunities. He’s also a best-selling author, international speaker, and has more than 40 thousand students in his online courses.
Content Marketing has evolved so much through the years, proving its consistency, effectiveness, and most importantly, that customers are more mindful and selective than ever before
Fernando Angulo, Senior Market Research Manager at Semrush, will guide you through how Content Marketing has raised its level of accuracy, relevance, entertainment, privacy, safety in 2022, and how you can follow this!
Let’s talk about:
1)
The relevance and accuracy of content, from the top to the bottom of the funnel
2)
Formats and sizes alternatives of content
3)
Interactivity and hyper-personalization
4)
Data gathering
5)
GDPR compliance
6)
Core web vitals, and more!