We now live in the content experience age.

Content Marketing Evolution

1990

2000

Interruption
Marketing

It works capturing the viewer’s attention by any means, “interrupting” them. The most common forms are TV/radio ads, direct mail, telemarketing, email spam or print advertising.

2000

2010

Inbound
Marketing

It works creating content and experiences that are both interesting and useful to the target audience. So instead of actively reaching out to them, the strategy is to become present in their online life, offering help whenever they need — even if they don’t want to purchase something right now.

2010's

Early Content
Marketing Adoption

Content Marketing is a component of Inbound Marketing. In its early adoption phases the focus is on creating useful content to the audience in the forms of static content, like blog posts, e-books, infographics etc.

Today

Premium
Content Experience

Premium content experiences offer interactivity and personalization, creating an amazing and unique content experience for the audience, adding value and innovation to previous forms of static content.

1990

2000

Interruption
Marketing

It works capturing the viewer’s attention by any means, “interrupting” them. The most common forms are TV/radio ads, direct mail, telemarketing, email spam or print advertising.

2000

2010

Inbound
Marketing

It works creating content and experiences that are both interesting and useful to the target audience. So instead of actively reaching out to them, the strategy is to become present in their online life, offering help whenever they need — even if they don’t want to purchase something right now.

2010's

Early Content
Marketing Adoption

Content Marketing is a component of Inbound Marketing. In its early adoption phases the focus is on creating useful content to the audience in the forms of static content, like blog posts, e-books, infographics etc.

Today

Premium
Content Experience

Premium content experiences offer interactivity and personalization, creating an amazing and unique content experience for the audience, adding value and innovation to previous forms of static content.

Your audience demands
premium content experiences.

A content experience is the combination of content and context. Every piece of content is about addressing the whole user experience when engaging with it.

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When you own content
you own the full journey.

Near

90%

of B2B buyers say online content has a moderate to a major effect on purchasing decisions.

CMO Council, 2018
51%

programmatic advert spend reaches publishers. Lack of transparency with programmatic supply chain.

Programmatic Supply Chain Transparency Study, PwC report 2020
92%

of marketers reported that their company views content as a business asset.

Content Marketing Institute, 2019 report
84%

consumers expect brands to produce content that entertains, provides solutions and produces experiences.

Meaningful Brands 2019 report
(As you saw)
Customers now expect
premium content 
experiences
Interactive experiences 
convert

2x more

Demand Metric, 2020
Infographics receive
3x more
likes & shares
Hubspot, 2020
95% of

people

watch videos to learn
more about a product
State of Video Marketing, 2018

CMO & Marketers will benefit

from content experiences

Ongoing
value
Seamless and
memorable
No more
interruptions
Anywhere and
always-on!
Interactive
and engaging
Personalized content
Measurable
ROI
Guaranteed
education
Easy to
build
Ongoing
value
Seamless and
memorable
No more
interruptions
Anywhere and
always-on!
Interactive
and engaging
Personalized content
Measurable
ROI
Guaranteed
education
Easy to
build

Solutions to

leverage your strategy

In the war to create premium content experiences, there'll be Winners and Losers.

 

We provide content solutions 
that will build your brand, drive revenue and make you an indispensable marketer.

 

That’s why we have designed Rock Content’s solutions! Built to scale!

Winner and Losers

In the war to create premium content experiences, there'll be Winners and Losers. Your audience is craving for unique and amazing content experiences. The competition for attention is high. Is your company ready for it?

That’s why we have designed Rock Content’s solutions.

We provide premium content experiences to make you stand out from the crowd, build your brand, drive revenue and become an indispensable marketer.
Designed for a premium content experience

PLAN, EXECUTE & MEASURE

CONTENT CREATION AT SCALE

PUBLISH & PRESENT

Strategy, services & education
Expert services
On demand campaign
set-up and launches
Consulting services
Advisory and 
acceleration programs
Managed services
Services and execution
from start to finish

Rock Content's solutions

are built to scale.

Integrations that extend your martech stack.
Visually
Visually
Ion
 
Live
 
Ion
 
Visually
Ion
 
Live
 
Live
 
Visually
Ion
 
Live
 

Professional Services

Consulting/Expert
Services
Get hands-on in implementing expert marketing services accorging to your strategy needs.
Consulting/Tailored
services
Count on Rock's industry expertise to craft a strategy that connects content to business objectives

Managed

services

Leave essential routines in our hands and guarantee high-level execution

rock university

 

Get ahead with expert-led training and certifications using our award-winning learning platform.

Our customers create content experiences

50%

faster

30%

less cost

2000+ brands have already

selected Rock Content:

Marketing Agency

Marketing Agency
Education
 

Audiovisual

 
Commercial automation
 

Construction

Consulting

Design

E-Commerce

Civil Engineering

Finances

Industry and manufacturing

Internet

Judiciary

Marketing

Digital Marketing

Health

Software

Education

Marketing Agency
Education
 

Audiovisual

 
Commercial automation
 

Construction

Consulting

Design

E-Commerce

Civil Engineering

Finances

Industry and manufacturing

Internet

Judiciary

Marketing

Digital Marketing

Health

Software

Commercial automation

Marketing Agency
Education
 

Audiovisual

 
Commercial automation
 

Construction

Consulting

Design

E-Commerce

Civil Engineering

Finances

Industry and manufacturing

Internet

Judiciary

Marketing

Digital Marketing

Health

Software

Construction

Marketing Agency
Education
 

Audiovisual

 
Commercial automation
 

Construction

Consulting

Design

E-Commerce

Civil Engineering

Finances

Industry and manufacturing

Internet

Judiciary

Marketing

Digital Marketing

Health

Software

Consulting

Marketing Agency
Education
 

Audiovisual

 
Commercial automation
 

Construction

Consulting

Design

E-Commerce

Civil Engineering

Finances

Industry and manufacturing

Internet

Judiciary

Marketing

Digital Marketing

Health

Software

E-Commerce

Marketing Agency
Education
 

Audiovisual

 
Commercial automation
 

Construction

Consulting

Design

E-Commerce

Civil Engineering

Finances

Industry and manufacturing

Internet

Judiciary

Marketing

Digital Marketing

Health

Software

Civil Engineering

Marketing Agency
Education
 

Audiovisual

 
Commercial automation
 

Construction

Consulting

Design

E-Commerce

Civil Engineering

Finances

Industry and manufacturing

Internet

Judiciary

Marketing

Digital Marketing

Health

Software

Finances

Marketing Agency
Education
 

Audiovisual

 
Commercial automation
 

Construction

Consulting

Design

E-Commerce

Civil Engineering

Finances

Industry and manufacturing

Internet

Judiciary

Marketing

Digital Marketing

Health

Software

Industry and manufacturing

Marketing Agency
Education
 

Audiovisual

 
Commercial automation
 

Construction

Consulting

Design

E-Commerce

Civil Engineering

Finances

Industry and manufacturing

Internet

Judiciary

Marketing

Digital Marketing

Health

Software

Internet

Marketing Agency
Education
 

Audiovisual

 
Commercial automation
 

Construction

Consulting

Design

E-Commerce

Civil Engineering

Finances

Industry and manufacturing

Internet

Judiciary

Marketing

Digital Marketing

Health

Software

Judiciary

Marketing Agency
Education
 

Audiovisual

 
Commercial automation
 

Construction

Consulting

Design

E-Commerce

Civil Engineering

Finances

Industry and manufacturing

Internet

Judiciary

Marketing

Digital Marketing

Health

Software

Marketing

Marketing Agency
Education
 

Audiovisual

 
Commercial automation
 

Construction

Consulting

Design

E-Commerce

Civil Engineering

Finances

Industry and manufacturing

Internet

Judiciary

Marketing

Digital Marketing

Health

Software

Digital Marketing

Marketing Agency
Education
 

Audiovisual

 
Commercial automation
 

Construction

Consulting

Design

E-Commerce

Civil Engineering

Finances

Industry and manufacturing

Internet

Judiciary

Marketing

Digital Marketing

Health

Software

Health

Marketing Agency
Education
 

Audiovisual

 
Commercial automation
 

Construction

Consulting

Design

E-Commerce

Civil Engineering

Finances

Industry and manufacturing

Internet

Judiciary

Marketing

Digital Marketing

Health

Software

Software

Marketing Agency
Education
 

Audiovisual

 
Commercial automation
 

Construction

Consulting

Design

E-Commerce

Civil Engineering

Finances

Industry and manufacturing

Internet

Judiciary

Marketing

Digital Marketing

Health

Software

Audiovisual

Marketing Agency
Education
 

Audiovisual

 
Commercial automation
 

Construction

Consulting

Design

E-Commerce

Civil Engineering

Finances

Industry and manufacturing

Internet

Judiciary

Marketing

Digital Marketing

Health

Software

Design

Marketing Agency
Education
 

Audiovisual

 
Commercial automation
 

Construction

Consulting

Design

E-Commerce

Civil Engineering

Finances

Industry and manufacturing

Internet

Judiciary

Marketing

Digital Marketing

Health

Software

Are you ready

to create premium

content experiences?

Want more content? Check out our Content Marketing Maturity Assessment to identify areas where your organization is succeeding and where there is room for improvement.
START THE ASSESSMENT!